Proud to have produced Jack Daniel’s latest global campaign — a bold, multi-platform rollout featuring six films and a wide array of supporting content. Spanning over three weeks of production, this ambitious project brought together an extraordinary team of creatives, crew, and talent to capture the spirit of an iconic brand on a global stage. Long days, big ideas, and a lot of coffee later… we’re raising a glass to the finished work — and it goes down smooth.
Jack Daniel's - That's What Makes Jack, Jack
Jack Daniel's - No7
Agency
Executive Producer: Nina Xoomsai
Chief Creative Officer: Josh Gross
Executive Creative Director: Robin Laurens
Executive Creative Director: Jonathan Fussell
Creative Director: Kent Carmichael
Creative Director: Murilo Santos
Senior Art Director: Caitlin Madlinger
Senior Copywriter: Peter McCormick
Production
Production Company: Riff Raff Films
Director: Omar Jones
Post House: Cartel
Editor: Adam Robinson
Additional Editor: Tony Wang
Sound Engineer: Steve Aguilar
VFX Studio: 1920
Color & Finish: Coffee & TV
Colorist: Simona Cristea
Executive Design Director: Hung Studios
Photographers: Sophie Jones, Norman Wong, Will Holland